The story behind the Meatwear logo – More than just branding

🪧 1. The Founding: In Search of Identity. The origin of the idea to establish our own BBQ brand. Key points: The drive to create T-shirts with attitude and humor. Initial sketches on paper – and numerous discarded concepts. The decisive moment when it became clear: The logo needed a fiery element! 🖋 2. The Development of the Logo. The creation of the final logo – including the tools used, styles, and considerations. Key points: The choice of font: powerful, yet not aggressive. The flame: A symbol of passion, BBQ, and energy. The color palette: Black, orange, and white – powerful contrasts that radiate heat.

🎯 3. The Meaning of Our Logo It represents far more than just a wordmark. Key points: The logo as a symbol of the highest quality. An expression of lifestyle: carefree, passionate, and authentic. How it ensures the cohesion of our product line – from shirts to mugs.